Project Snapshot

Project

Anderson Street

Deliverable

360° VR Walkthrough / Virtual Tour

Suitable for

Architects • Builders • Developers • Real Estate

Service Category

360 VR • 3D Rendering • Walkthroughs

Supporting Assets

Photoreal still renders and/or walkthrough animations (as needed)

Overview

The Anderson Street case study highlights a practical workflow used for immersive 360° VR walkthroughs in architectural visualisation. The goal is simple: help stakeholders understand spatial flow, finishes, lighting, and “how the space feels” from a viewpoint—without relying only on static images.

In many presentations, a 360° VR experience sits alongside photoreal 3D renders, 3D floor plans, and architectural walkthrough animations. Each format supports a different decision moment—this case study focuses specifically on building the 360° tour so it’s smooth to view, easy to share, and clear to review.

Targeted Services & Locations

Targeted services covered on this page

• 360 VR experience / 360° VR walkthrough
• Immersive 360 virtual tours (interior & exterior viewpoints)
• 3D architectural visualisation & photoreal rendering
• Lighting, textures, materials & post-processing
• Walkthrough support that can pair with animation when required

Locations we commonly support

• Melbourne (VIC)
• Sydney (NSW)
• Brisbane (QLD)
• Perth (WA)
• Adelaide • Canberra • Gold Coast • Regional Australia

For industry-specific work, see: Architects, Interior Designers, Commercial Spaces, Real Estate Developers.

How the 360° VR Walkthrough Was Developed

Below is the end-to-end process typically followed for a 360° VR walkthrough—structured so architects, builders, developers, and stakeholders can clearly understand what happens at each stage.

1. Initial consultation & use-case mapping

   We align on the audience (client, council, internal team, buyers), the decision the visuals need to support, and how the tour will be presented (web, mobile, in-room screens, or headset viewing).

2. Plans, elevations & specification review

   We review drawings and reference material (materials/finishes, colour schedules, and site context) to match the visual direction with the design intent.

3. Viewpoint planning (what the viewer will “stand” in)

   We define camera positions and viewing logic. For multi-point tours, we map how a viewer moves between spaces using hotspots and navigation cues.

4. Grayscale 3D modelling

   A grayscale model is built to validate scale, composition, key structural elements, and spatial flow before materials and lighting are introduced.

5. White render / clay approvals

   We share clean “white renders” from selected viewpoints so feedback stays focused on layout, camera direction, and form—before visual detailing begins.

6. Materials, textures & asset detailing

   Materials and finishes are applied based on references. Furniture, landscaping, and supporting elements are refined to suit the intended presentation standard.

7. Lighting & photoreal refinement

   Lighting setups are tuned for clarity and mood (day / dusk scenarios if relevant), followed by visual refinement like colour grading and controlled post-processing.

8. 360° panorama build & tour optimisation

   High-quality 360° outputs are prepared for smooth viewing. For tours with multiple points, we configure navigation so users can explore without confusion.

9. Feedback, revisions & final packaging

   We apply feedback in controlled rounds, QA the experience on common devices, then package the deliverables for handover—ready for the intended viewing environment.

What Gets Delivered (and how teams typically use it)

A 360° VR walkthrough is designed to be easy to share across teams—especially when stakeholders are not in the same location. Deliverables vary by project needs, but commonly include:

• 360° viewpoints prepared for interactive viewing (single-point or multi-point tours)
• Tour-ready assets configured for smooth navigation and clear orientation
• Presentation support for web embedding and stakeholder sharing workflows
• Optional companion visuals such as still renders or animations when a project benefits from multiple formats

If you’re comparing formats, a practical approach is: still renders for hero images + 3D floor plans for layout clarity + 360° VR for immersive understanding.

Where 360° VR Walkthroughs Are Commonly Used

A 360° VR experience supports multiple phases—from concept reviews to stakeholder presentations—especially when the goal is to help viewers understand a space beyond static imagery.

Architecture & design presentations

• Explaining layout and circulation in client meetings
• Material/finish discussions under realistic lighting
• Internal reviews with consultants and documentation teams

Real estate & development

• Off-the-plan style previews using immersive viewpoints
• Marketing support alongside renders and animations
• Remote stakeholder access to spatial context

Want more examples? Explore Our Works or browse the full Case Studies hub.

Need a 360° VR Experience for Your Next Project?

Share your drawings and references, and we’ll suggest a suitable visualisation approach—360° VR, 3D renders, floor plans, animations, or a combination—based on your presentation goal.